Business Strategy
Commercial strategy grounded in market evidence and built for execution.
Strategy is About
Execution.
Most consulting ends with a slide deck. Ours doesn't. At 66pixels, strategy and execution sit in the same team, which means the recommendations we make are ones we can actually help you implement. No handoff gap. No strategy that looks sound on paper but falls apart in practice.
We work at the intersection of business analysis and creative execution, which makes us particularly useful for organisations where brand, product, and commercial strategy are intertwined.
Core
Capabilities
Consulting engagements spanning market entry, brand strategy, digital transformation, and organisational design.
Market Analysis & Opportunity
Sizing your addressable market and identifying where your organisation has genuine grounds to win.
Market Entry Frameworks
Structured plans for entering US, EU, and India markets with a focus on local consumer behavior.
Digital Transformation
Redesigning processes and integrating new digital capabilities with existing business operations.
Brand Portfolio Strategy
Positioning and rationalisation for organisations managing multiple products or market segments.
Organisational Design
Reviewing team structures and processes to identify where internal friction is slowing commercial growth.
Performance & KPI Frameworks
Building measurement systems that connect day-to-day activity to strategic business outcomes.
Our
Approach
A thorough audit of your business environment, competitive position, internal capabilities, and strategic priorities. We ask the questions that surface the real constraints, not just the ones stated in the brief.
Insights synthesised into clear strategic options, each evaluated against your specific objectives, resources, and risk profile. We present the trade-offs honestly so you can make informed choices.
Strategy translated into a milestone-driven implementation plan with clear resource requirements, ownership, and success metrics. Ambiguity at this stage is the primary reason strategies fail in execution.
Ongoing advisory as the plan meets reality. We stay engaged to help you navigate the organisational and market dynamics that look different in practice than they did in planning.