A coordinated rebrand
Align positioning and identity with the current business direction, then plan the applications and rollout across the touchpoints in scope.
Strategic Rebranding ↗66PIXELS / DESIGN & CONSULTING
For Enterprises.
Bring a shared direction to a complex organization.
YOUR NEXT STEP
Move in
one direction.
66pixels helps established companies connect brand, corporate websites, digital product design, and transformation priorities. When multiple teams own parts of the experience, the work needs a clear decision structure as well as a strong design direction.
- Your brand has changed direction but the public experience has not.
- Several teams maintain inconsistent components or website sections.
- You need a manageable transition from existing systems and content.
RELEVANT SERVICES
How we help
A clearer corporate website
Structure business units, solutions, stakeholder content, and inquiry paths so different audiences can find the information they need.
B2B & Corporate Websites ↗Shared product foundations
Create design tokens, components, and interaction patterns with usage guidance and ownership that product and engineering teams can maintain.
Design Systems ↗A practical transition plan
Assess current workflows and dependencies, prioritize improvements, and plan implementation around operational constraints and accountable owners.
Digital Transformation ↗THE DIFFERENCE
Why 66pixels
Make stakeholder decisions explicit
We establish who reviews the work, what decisions they own, and which criteria matter. This helps a complex project progress without treating every stakeholder request as a new direction.
Plan for adoption
Reusable systems need documentation, team handover, and a rollout sequence. We include those needs in the scope so the project can become part of everyday work rather than a disconnected design file.
What your project could include
We agree deliverables, responsibilities, timing, and fees before beginning.
- Audit the brand, content, workflows, and team dependencies.
- Agree governance, information architecture, and design principles.
- Deliver the agreed website, identity system, or product components.
- Coordinate handover, rollout priorities, and ongoing ownership.
What to bring to the first conversation
Share the business change, affected teams, procurement requirements, existing systems, and decision-makers. Include the rollout constraints and what your internal team will implement.
Read about process, timing, and pricing ↗BEFORE WE BEGIN
Questions
Can you collaborate with an internal enterprise team?
Yes. We can work alongside marketing, product, and engineering teams on a focused project or an ongoing engagement. Review responsibilities, access, security requirements, and implementation ownership are agreed before work begins.
Do you replace our existing technology stack?
A replacement is not the default. We assess the current stack and the problems it creates, then discuss options such as improving content structure, designing shared components, or planning a phased migration.
Can you help with a rollout across multiple teams?
Yes, rollout planning can be included in the scope. We define priority applications, dependencies, documentation, and handover responsibilities with the teams that will use and maintain the work.
LET’S WORK TOGETHER
What’s next?
Tell us your priority. We’ll help shape a useful starting point.
Let’s talk ↗66pixels · Strategy, Design & Technology